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Gatekeeping is Dead

  • One Za'abeel Tower, One Za'abeel Tower, Za'abeel Street - Za'abeel 1, Dubai, UAE Dubai UAE (map)

Dubai’s FIRST invite-only morning bringing brands + creators into one room to share what’s working in social - and what isn’t.

Agenda:

08:30 - 09:00 | Arrival, light breakfast & networking
Grab coffee, meet the room.

09:00 - 09:30 | Opening talk: “Gatekeeping is Dead – The New Network Economy”
Fireside chat with senior leaders and creators on how open ecosystems are winning.

09:30 - 10:00 | Panel: “From Closed Doors to Creative Exchange”
3-4 leaders (brands + creators) sharing what’s driving real results.

10:00 - 10:30 | The AI conversation: what it changes (and what it doesn’t)
A practical discussion on AI in content creation, distribution, measurement, and matchmaking.

10:30 - 11:00 | Speed connections & coffee (AI-powered matching)
Structured rounds so everyone meets 4-5 highly relevant people.

11:00 - 11:30 | Open networking & close
Relaxed mingling until close.

What it is:

Gatekeeping is Dead is a curated networking morning hosted by Bulla Co for 50 exceptional creators and 50 senior brand leaders.

The purpose is simple: open the playbook. Creators and brand teams share real examples of what’s driving performance, what’s falling flat, and where the next wave of creator marketing is headed - without the fluff, vague “best practices,” or guarded secrets.

If you’re a brand that’s already investing in creators, this is your room to sharpen strategy. If you’re a brand that isn’t doing it properly yet, this is your fastest path to understanding how it actually works.

Why we’re doing this:

Creator marketing has matured, but too many conversations are still surface-level. This event exists to create a new standard: honest insight, genuine collaboration, and better partnerships between brands and creators.

No gatekeeping. No posturing. Just what’s real.

Who it’s for:

Brand Leaders

  • CMOs, Marketing Directors, Heads of Social, Digital, Partnerships, Brand, Growth

  • Teams exploring creator partnerships, social-first content, and performance creative

  • Brands wanting to learn what “good” looks like in 2026

Creators

  • Established creators and rising talent with strong storytelling + community pull

  • Creators working with premium/ lifestyle/ travel/ fashion/ beauty/ tech/ finance brands

  • Creators who want better brand relationships, higher quality briefs, and more repeat partnerships

Note: Attendance is curated to protect the quality of the room.

Interested in attending: