You wanna Pizza me? Domino’s student awareness campaign.
Domino’s had one main objective - gain more visibility across the student market at Oxford Brookes University.
Hand selecting students, they were gifted with a delectable pizza meal deal, courtesy of Domino's, to create enticing content across their Instagram stories. With complete creative freedom, each student devised their unique and entertaining videos. We ensured that the content was tailored to the specific interests and quirks of the student demographic, amplifying Domino's Pizza's brand presence on social media platforms.